About this webinar
An insightful webinar tailored specifically for marketers of independent schools in the UK. In today’s competitive educational landscape, leveraging a variety of engaging content is crucial for attracting prospective students and addressing common challenges faced by schools. This comprehensive session explored a wide range of content types that can enhance your marketing efforts, including (but not limited to):
- Video Content
- Interactive Tour Maps
- 360-Degree Virtual Tours
- Podcasts
- Social Media Content
- Video and Static Advertising
- Walkthrough Tours
- Webinars and Live Streams
Whether you are looking to boost admissions, enhance engagement, or showcase the unique strengths of your institution, this webinar will provide you with practical tips and creative ideas to diversify your content strategy.
Your Hosts
George Hughes
George is the founder of Small Films, a video production and digital marketing agency specialising in the independent school sector. George is a former BBC television producer and director with over 14 years experience making broadcast television for all the major networks. As founder and creative director at Small Films, he’s worked with a range of brands including Aldi Supermarket and EDF Energy as well as a big selection of independent schools. These include Eton, Marlborough, Wellington, Bancroft and Shiplake.
Find out more about George on Linkedin.
Christiaan Harden
With nearly 20yrs experience in the industry, Christiaan has worked on award-winning short films, television commercials and video marketing campaigns for clients including BMW, Macmillan, Qatar Airways, Barclays Bank, Tusk Trust and BBC Bitesize. He’s also worked with over 60 UK universities – including Durham, LSE and Kings College – helping them to recruit the best students, widen participation and showcase their cutting edge research with video.
F ind out more about Christiaan on Linkedin.
