The Brief
Exeter School, renowned for its academic excellence, reached out to our team to help create a series of videos for their school. The goal was to shed light on the school’s unique personality but also dispel misconceptions about their facilities being limited due to being located in a city. Exeter School were keen to showcase their 25 acres of stunning grounds that often went unnoticed.
Our Creative Solution
Our journey with Exeter School began by immersing ourselves in their aspirations. We shared potential creative directions that aligned with their vision and also presented examples of films that resonated with their goals and eventually settled on a text-on-screen approach.
A four-person crew was assembled, and we selected six key characters whose personal journeys embodied the spirit of Exeter School. We carefully crafted each scene, controlling lighting and the space to capture the essence of each character’s story. We also developed a concept centred around “Who am I? I am an Exonian,” weaving together their values and manifesto.
Pairing our visually impactful storytelling with a simple yet effective text effect, we created a compelling film that showcased Exeter School’s strengths. In addition, we produced three other videos, each centreing around one of the school’s core values. To provide an authentic touch, these videos featured student voices narrating their experiences.
The Result
Our collaboration with Exeter School was a huge success. The flagship video, serving as the school’s hero piece, will grace their website, and the additional videos will help those wanting to understand what type of student goes there.
